Have your own eMail campaign/ eNewsletter setup

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Sending out your own email campaigns or eNewsletter is not that difficult once you have the right setup. A bulk mail sending tool, a mail gateway, a template library, Internet link, and the simple knowledge of preparing attractive messages (if you have the MS word knowledge, you will be ok) you have the freedom of sending unlimited number of messages over and over again without any additional costs. Sending 24 campaigns out will pay back your investment.

You will have full control of your messages.

Our solution will include;

Setting up of the bulk mail sending platform,
Free tools for Mail gateway, message and eNewsletter editing,
Training on creating messages and newsletter effectively, Spam score controlling, email gateway trouble shooting

Read  detailed description about the solution provided here

Call us or send us an e-mail for more information

Features of a bulk email sending facility - to have your own facility

A comprehensive solution of sending bulk mail messages and eNewsletter facility should be consisted of many many facilities and features. This blog describes the features of the system and special considerations for operating such solution.

Bulk eMail sending client

Thus is an application software, which has the capabilities of sending out bulk mails. such software should  be capable of developing messages or email. The editor should be capable of designing attractive messages. Further, the tool should be capable of maintaining multiple address lists. Solution we are proposing will have the capabilities of merging the mail lists details with the message, where you have the capability of personalizing the message.

Managing Bounce backs

Bounce backs are email addresses that get rejected from the recipients mail servers. Such mail addresses should  be removed from your mail lists. This will eliminate the consuming of band with for unsuccessful email addresses.

Managing un-subscription requests

Some recipients may request you not to send any more mail. Such un-subscription requests should be entertained for ethical reasons. System you are using should have the facilities to capture the un-subscription requests and cater for same effectively.

Template Library

Template libraries are software collections which give you attractive message templates. You can simply replace the texts and images and develop an attractive email message or an eNewsletter within relatively short time.

SMTP Gateway

SMTP stands for Simple Mail Transfer Protocol. You should not use your ordinary mail gateway to send out bulk mails or eNewsletters. If you do so, you will cause interruptions to your regular business mails. Thus you are advice to maintain an exclusive outgoing SMTP server for bulk mail facility. We provide this software FREE OF COST.

Communication Link

Having a communication link, or an internet link is an essential requirement for your facility. It is advised to obtain an internet facility with a dedicated IP address for effective and economical operation of the facility.

There are specific domain of knowledge required for maintaining the bulk mail sending facility. Designing messages with zero or low email messages and  trouble shooting the mails sent out will be specific skills among many other skills required.

Why you should send your own email messages

Sending bulk email messages have become considerably big business today. The service providers will promise you the no. of email address that they will send out. They may be having a well managed email lists. Yet are they the target segments of your business. Basically you will not have control over the email messages you are sending. When you send your own email messages you have the full control over the emails you are sending.

If you want to send bulk emails or eNewsletters, to your customer base, employees, or the membership of your society, you may have to provide the email list to a third party. Your customers, employees, or the membership will not appreciate giving their email addresses to a third party.

Once the emails are sent out, how much of them get bounced back, rejected, and request to unsubscribe will not be known to you. It's required to attend to bounce backs, rejects, and unsubscribe requests, else you are not having the opportunity manage such occurrences appropriately.

You will have your email database growing everyday, how often can you have the data base synchronized with the service provider. Time laps between the updates will cause your customers, employees, or members to miss at least few important messages.

Considering above, you will be capable of eliminating mentioned drawbacks, if you set up your own bulk email sending facility. You will have the entire control over your email campaigns, eNewsletter and at the long run the operation will be very much economical for your organization.